Food · Martin's
Martin's Potato Rolls
071319000016
Okay nutrition · Ultra-processed · per 100 g
Ultra-processed — built with extras a kitchen wouldn’t use. Better as a rare treat, not a Good rating.
Better than most of Bakery — 20 of 28 sit at or below this number.
Council note
Ultra-processed — flavours, extras, a list a kitchen would not write. A dietitian would not make this a weekday habit. Better than most of Bakery — 20 of 28 sit at or below this number.
The pack
Ultra-processed — built with extras a kitchen wouldn’t use. Better as a rare treat, not a Good rating.
How often
Rarely
Who it’s for
Anyone comparing similar products in this aisle.
Skip if
It clashes with the notes you keep in your profile — allergens, diet, or extras you asked us to flag.
- Okay nutrition cannot be rated Excellent
- Ultra-processed food cannot be rated Good
- An okay nutrition box
At a glance
How often
Rarely
Nutrition box
Okay
How processed
Ultra-processed
Extras
No additives
Planet
Mixed footprint · 52/100
Organic
Not organic
Built in a factory with additives, flavours, or refined extras. Cannot be rated Good — a rare treat, not a habit.
Some good signs, some industrial ones. Not the heaviest in the aisle.
No shelf price logged yet. When a shopper posts a receipt to Open Prices, it lands here.
Why this number
Ultra-processed — built with extras a kitchen wouldn’t use. Better as a rare treat, not a Good rating.
Poor · 49/100 · nutrition okay
- Nutrition quality55/100
- Ingredients100/100
- How processed16/100
- Organic0/100
Ultra-processed food cannot be rated Good. A factory recipe is a treat, not a habit.
What pulled it down
Okay nutrition cannot be rated Excellent
The box is middling. That is fine as a sometimes food. It is not everyday Excellent.
Ultra-processed food cannot be rated Good
A factory recipe — flavours, colours, or many additives — cannot be rated Good. A sometimes treat, not a daily habit.
An okay nutrition box
About 2 teaspoons of sugar in 100 g. Salt is moderate. Middling — fine sometimes.
Ultra-processed
Built in a factory with additives, flavours, or refined extras. A growing pile of research ties a diet of these to poorer health — not because one biscuit is poison, but because the pattern crowds out real food.
What held it up
A quiet ingredient list
No high- or moderate-concern additives. The extras, if any, are pantry-familiar.
Nutrition is half the number. Ingredients a quarter. How processed a fifth. Organic is a small bonus — it cannot rescue a sugary drink or a nitrite ham. How this compares to Nutri-Score
Nutrition · per 100 g
| Energy | 1170 kJ |
|---|---|
| Sugars | 8 gMedium A little sugar — about 2 teaspoons in 100 g. |
| Saturated fat | 1 gLow |
| Salt | 0.9 gMedium A moderate amount of salt. |
| Fibre | 2 g |
| Protein | 6 g |
Better neighbours
Same aisle, cleaner number. Ranked by how close the job is — not by who paid.
Ingredients
Enriched flour, water, sugar, potato flour, yeast, soybean oil, salt.
Sugar
Low concernNot a toxin. A teaspoon is a teaspoon. The issue is how many hide in drinks and breakfast.
Wheat flour
No concernContains gluten. Otherwise a staple.
Potato
No concernA keep. The oil and salt around them are the score.
Milk
No concernA staple for people who digest it. An allergen for people who don’t.
Salt
No concernThe nutrition box already scores it. A pinch in cooking is not a packet of noodles.
Bakery aisleMore from Martin'sHow scoring worksPack facts (open data)
Healthie is a reading aid, not a diagnosis. If you have an allergy, always check the pack.