Independent pack scores
Scan it.
Know immediately.
A 0–100 score for what’s in the pack — nutrition, extras, processing. Then the better neighbour in the same aisle.
4.8 million food barcodes indexed, plus 77.1k beauty and 15.5k pet.
No brand pays for a better number.
- Excellent75–100 · A keep.
- Good50–74 · Fine sometimes.
- Poor25–49 · A treat at best.
- Avoid0–24 · Leave it.
Shop by aisle
Twenty-seven aisles. The mixer is honest because the shelves are not.
20 seconds
Flag allergens and extras
Pregnancy, palm oil, fragrance, diet. We stop you in the aisle.
On the shelves
Full catalogShort reads
All guides
How to read a score
0 to 100. Green is a keep. Red is a walk-away. The number is a recipe, not a vibe — and ceilings stop a pretty organic stamp from hiding a bad box.

Sugar, simply
Four grams is a teaspoon. Once drinks and cereals show up in teaspoons, the aisle gets quieter — and the ‘healthy’ granola looks like dessert.

Ultra-processed, in plain English
NOVA 4 is food built for the warehouse: flavours, colours, emulsifiers, a list you could not shop. One biscuit is not poison. A diet of them crowds out real food.

What’s in sunscreen
Sun protection is non-negotiable. The filter is not. Mineral sits on the skin. Some chemical filters soak in — and a few we’d skip around pregnancy and children.

Pregnancy and the bathroom shelf
You do not need a new personality. You need fewer leave-on surprises: strong retinol, some chemical sun filters, and the preservatives we flag.

The bowl, without the marketing
Dogs and cats do not need neon kibble, a perfume, or a preservative designed for a two-year warehouse stay.















